Facebook Ads
Facebook ads is possibly one of the most effective ways to promote your products. You will be able to target specific audiences in any niche with ads and gain exposure for your business.
How to connect your Facebook Ads account
To connect your Facebook Ads account, navigate to your Integrations area by clicking on "Integrations" in the left sidebar and you'll find Facebook Ads icon.
Click on it and a new tab will open for you to login and accept every required permission
Check every permission and press "Done"
Confirm pressing "Ok"
Choose the campaign you want to include
You should see your newly integration Facebook Ads account on the Integrations list below with a green check mark.
How to use your Facebook Ads integration
With Facebook Ads you'll be able to analyze:
- Total investment reveals the total spent on all advertising campaigns
- Total leads show the total number of leads
- Cost per lead reveals how much you spend for each lead
- Page views indicates the views of each campaign
- Video views indicates the views of each video
- Total reach indicates the total people the campaign reached
- Conversion rate indicates wheter or not a user performed the desired action
All these can be filtered by Campaigns.
You can add any of these individually to your dashboard or create a new one using the Webinar Template.